Community Built and Family Grown

Meet The owners

At the Driftless Market & Deli, we value our staff and customers above all.

We realize and understand that a business is much more than the products it sells. The Driftless Market strives to be accepting of all people regardless of gender, race, sexual orientation, or religion; and these values extend into our staffing. Our top priority is to ensure all people who walk in and out of our doors feel accepted while enjoying their time here at our hometown grocery store.

Royal & Tony Palmer | Robin & Chad Cline
Hometown: Pepin, WI
““I moved to Minneapolis after high school, where I later met my husband Tony. The two of us have a doggo named cookie, who I consider the greatest thing since sliced (organic) bread.””

Favorite part of owning Driftless?
“My favorite part of owning the Driftless is working with my family!”
Royal Palmer
Owner
Hometown: Pepin, WI
““I’m a small-town girl that moved to the big city of Platteville for college and was lucky enough to fall in love with a local boy. We are proud and grateful to raise our family in Platteville. One of our favorite places and communities within Platteville, since our oldest was a toddler, has been Driftless Market. As new owners, we are eager to add our touch but also so excited to be continuing the Driftless legacy and supporting the individuals who make up this sweet family of Driftless Market employees and customers. Raised in the same town as Laura Ingalls Wilder, I treasured her stories from the Big Woods, such as collecting maple sap, smoking meat for the winter, and making trips to town to buy from the mercantile -on the same Mississippi shoreline where I skipped rocks. As a mom, I want to raise my children to appreciate nature, the rewarding work of growing food, preparing and preserving it, and the value of each life in our communities. Walking through the doors of Driftless Market helps me to feel hope for the future and the future of my children’s children.””

Favorite part of owning Driftless?
“My favorite thing about the market is its mission to foster community. We want to bring people together from all walks of life to learn from and enjoy one another, the arts and of course, good food, all while remaining focused on the health and well-being of each other and the world we live in.”
Robin Cline
Owner
Hometown: Brainerd, MN
““I am originally from Northern Minnesota and moved to Minneapolis when I was an adult. This is where I met my husband Roy. I love fanny packs, Pokemon, and my adorable ferret Milk.””

Favorite part of owning Driftless?
“I love how accepting and welcoming everyone is, and has been of us in the community. Since the day we moved here, I’ve said from the beginning how much I enjoy the customer and people I meet every day!”
Anthony J. Palmer
Owner
Hometown: Platteville, Wi
““I am a lifelong Plattevillian(outside of a couple of years after college). I was fortunate to be raised in this community and reap the benefits of all it has to offer. I am now raising my four kids here, alongside my beautiful wife Robin. When we began the process of buying Driftless Market, with Roy and Tony, the community support and love pushed us to make it happen. What started out as a scheme to bring Roy and Tony closer to Platteville, has turned into an opportunity for our family to grow and make a difference. We are forever grateful to the original owners of Driftless Market for what they created and hope to continue with their community-minded vision for future generations.””

Favorite part of owning Driftless?
“I enjoy the staff and being part of the local community. I love seeing what comes in from area suppliers and how diverse the offerings are.”
Chad Cline
Owner
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